The Old and new
We all know that modern day technology has changed the way
that companies make their product and revolutionised the experience for users.
However it never used to be this way as technology companies had other way that
they used to make money. This was the same for Microsoft as in1986 they used to
make money through “public offering and subsequent rise in its share price” (Wikipedia, 19 April 2015). This was
set to the best investment they made as on the first day of trading their stock
price peaked at “$29.25 a share” (Looking
back, Todd Bishop, March 16, 2006). Another reason why it was such a
healthy investment is because the shares helped them to “created three
billionaires and an estimated 12,000 millionaires from Microsoft employees” (Wikipedia, 19 April 2015). This is one
of the reasons why Microsoft’s is such a big name as it is largely down to the
risky investments they made which paid off.
So Microsoft was company that had different ways of making
money in the past but now they have a range of products and services that they
have invested in. From a company that at first just developed an operating system
they have come a long way in the technology market. In recent years that have
invested in markets likes the mobile market. “In June 2012, Microsoft entered
the personal computer production market for the first time” (Wikipedia, 19 April 2015). They launched their own tablets; they
have done this to ensure they keep up to date with their competitors, in addition
to this they need to ensure they retained their target market. One of the more
interesting ventures that Microsoft has to that they brought shares in Skype,
“[this cost them] $8.5 billion in its largest acquisition to date” (Wikipedia, 19 April 2015). This shows
you that they are looking at others developing markets to ensure they are
making money.
Reference
List
Wikipedia
19 April 2015
Accessed :( 20/4/15)
Looking Back
March 16, 2006
Todd Bishop
Accessed :( 20/4/15)
